In this section

Dietitians make a difference to patients’ lives – their health and quality of life. Our services are also cost effective. Dietitians know this but do the people who are responsible for making decisions about health services in your area know? In the current health system it’s now more important than ever to engage locally with key decision makers. These pages are designed to help you Stand Up for Dietetics and provide you with tools to influence and drive change.  

Making a case for dietetics

Information on planning, influencing and how to write a business case for your service or team.

How to analyse and influence stakeholders

Identifying those that you can influence is vital if you want to Stand Up for Dietetics.

The Elevator Pitch

An elevator pitch is a short, 60 second speech designed to promote your service and profession. Find out how to create one with real impact.

Political Influencing

Information about influencing politicians and government officials at a local and national level.

Influencing local authorities and public health in England

Local authorities have responsibility for coordinating and leading on public health in England.

Influencing CCGs in England

In England, CCGs make decisions about how services are funded and commissioned, so are a key group to influence locally.

Influencing Clinical Senates in England

Clinical senates influence and advise commissioners on service developments and care pathways.

Influencing Health Scrutiny in England

Health scrutiny plays an important role in oversight of the whole health and care system

Influencing the NHS England Long Term Plan

The NHS England Long Term Plan sets out the future of the NHS in England for the next 10 years, including the creation of Integrated Care Systems

Influencing in action

Examples of some of the influencing work being undertaken by the BDA and its members


The BDA campaigns with others to influence decision makers and stakeholders and to promote our services, our members and our profession. BDA campaigns include our annual awareness-raising Dietitians Week.

More Tools and Information

Access helpful links, downloads and briefings to help you better understand key issues and influence successfully